Automotive X-Prize challenge ignored by major carmakers

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Sure, you’d think that major automakers would want to get in on the Automotive X-Prize challenge, a contest seeking to help create the first 100 MPG car, if only just to show off their engineering prowess and interest in future technologies. Of course, you’d be wrong. Not a single, big commercial carmaker has thrown its hat in the ring, and X-Prize organizer Donald Foley has a theory: fear of losing the game to a small start-up. Obviously, all the major players have an excuse when it comes to their lack of participation; Ford is busy with its EcoBoost program, GM is working with Carnegie Mellon University on similar technology. Unfortunately, the loser here is the consumer, who’d get another push towards more fuel efficient vehicles, resulting in less money spent at the increasingly pricey pump. It looks like another sign that the innovation which used to come from monolithic corporations is now emanating from the little guy. Can the Linux Car be far off?


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